Japan's unwritten rules -
explained in 60 seconds.
Not a textbook. Not a long guide. Just culture cards: what NOT to do, the safe move, the real meaning, and a quick confidence check.
60+ cards · Offline-friendly · Shareable card images
Japan travel isn't about grammar.
It's about context.
Japan is full of unwritten rules. You learn them after an awkward moment - then you laugh later. We turn those moments into repeatable culture cards you can use before, during, and after your trip.
Most guides make you search.
We make you understand - fast.
Real meaning (not textbook meaning)
"Daijoubu desu" can mean yes or no. We show the signal - and the safe move.
Scene-first, not lesson-first
Konbini, Train, Izakaya, Hotel, Emergency - pick where you are and get the right context instantly.
Memory Mode (the fun part)
Past visitors relive moments: "So THAT's what it was." Share it with friends.
Choose your scene. Get the culture.
Each scene is a set of short cards: landmines, safe moves, and the "why."
Konbini
Survive the register questions
12 cardsTrain
Navigate like a local
8 cardsIzakaya
Master the izakaya experience
8 cardsHotel
Check-in smoothly
7 cardsEmergency
When you need help fast
7 cardsOne minute to confidence
No scrolling. No searching. Just pick, read, and confirm.
Pick a scene
Choose where you are - or what you're about to do.
Konbini / Train / Izakaya / Hotel / EmergencyRead the card
What not to do, the safe move, and what it really means.
30–60 secondsConfirm with a quick check
A 2-choice quiz so you don't misread the moment.
Confidence builtWe're building a culture series - with utility.
This is a pre-revenue project. We validate two things:
1) People share and save the series (culture IP).
2) Travelers pay for in-the-moment confidence (utility).
Trip Pass (Utility)
For people traveling soon. Use it on the plane and in the moment.
Culture Series (IP)
For people who love Japan - no travel date required.
Distribution Hypothesis
Can we ride existing travel + culture channels?
B2B co-brand + social sharing → 1+ pilot partner live by Day 45
Value Hypothesis
Does it work as both utility AND entertainment IP?
In-trip: >3 cards/session. Pre/post: meaningful share/save rate
Monetization Hypothesis
Does two-lane revenue work?
Trip Pass CVR + Culture Series product validation
90-Day Validation Roadmap
Setup
- Tracking & KPI dashboard
- B2B pilot kit
- Define series format + editorial policy
Pilot
- 5–10 hotel/tour pitches → 1–2 live pilots
- Content release cadence
- Measure share/save loop
Scale
- Double down on best channel
- Double down on best series theme
- Utility vs Nostalgia decision
"Not just a travel tool. A repeatable culture IP distributed through travel channels."
Help your guests navigate Japan - before they ask.
Your international guests face "freeze moments" at convenience stores, train stations, and restaurants. Our co-branded QR gives them instant access to 60+ cultural tips - reducing friction and improving their experience.
Free 3-month pilot available. No integration required.
How It Works
Placement Options
What You Get
Risk Handling
All content follows our Editorial Policy. Corrections within 48 hours. You can remove anytime.
Questions? Answered.
If you do not find what you are looking for, feel free to contact us.
Is this only for beginners?
Yes. It's built for real situations - not grammar study.
Do I need a Japan trip date?
No. Culture Series works even if you're just curious - or you've already visited. Explore Culture Series →
Can I use it offline?
Core cards are designed to be offline-friendly. Some features may require internet.
Is this cultural advice always "one correct answer"?
No - context matters. We explain common signals and the safest move.
How do you keep it accurate?
We follow an editorial policy with a correction workflow. Reports are reviewed within 48 hours. Read our Editorial Policy →
What's the difference between Trip Pass and Culture Series?
Trip Pass is time-based (7 days) for active travelers. Culture Series are themed collections for anyone who loves Japan.
Want Japan to feel easier - and funnier?
Try the demo. If it makes you say "Oh... that's why," it's working.
Get updates & early access
New scenes, Culture Series drops, and exclusive offers.